“Last year, I had thought, ‘American Riviera, that sounds like such a great name.’ It’s my neighbourhood; it’s a nickname for Santa Barbara,” explained Meghan in a video she posted on Instagram this week. “But it limited me to things that were just manufactured and grown in this area,” she continued, glossing over the fact that the trademark application for the brand was rejected due to the fact that common names for geographic locations cannot be trademarked.